Top-Selling Cars in New Zealand 2025 - The Complete Data Analysis
We analysed 165,221 new and imported vehicle registrations to reveal New Zealand's best-selling cars, utes, and EVs. We outline how the RAV4 dominates, hybrids hit 51% of all new sales and Chinese brands surged to 12.6% of market share
Updated 2 January 2026
Summary
Know This First: Is this data for brand-new cars only, used imports, or a mix of both?
Important: This data covers vehicles first registered in New Zealand with a 2025 vehicle year up until the end of November. When the December 2025 data is released, we will update this guide.
Our guide covers:
- New Zealand registered 165,221 new vehicles in the 11 months to 30 November 2025, including 91,524 passenger cars.
- This guide breaks down the official NZ Transport Agency data to show what New Zealand drivers are buying, the manufacturers dominating the market, and the accelerating shift towards electrification.
- While the guide is comprehensive, each section stands on its own – you can read it start to finish or jump directly to the parts most relevant to you.
Know This First: Is this data for brand-new cars only, used imports, or a mix of both?
- This dataset captures all first-time registrations of vehicles with a 2025 model year (the year shown on the vehicle's compliance plate) in New Zealand.
- For a current-year dataset like this, the overwhelming majority (>99%) are brand-new vehicles sold through dealers.
- A tiny number may be used for 2025-year imports or re-registrations, but they have a negligible impact.
- In summary, this is effectively New Zealand's new-vehicle sales data - the same source the industry and media use for monthly "new car sales" reporting.
Important: This data covers vehicles first registered in New Zealand with a 2025 vehicle year up until the end of November. When the December 2025 data is released, we will update this guide.
Our guide covers:
- Top-Selling Cars
- Top-Selling Utes
- Understanding New Zealand's Electrification and the Top-Selling Electric Vehicles
- The Rise of Chinese Manufacturers
- Manufacturer Analysis - Who's Winning
- Understanding the Luxury Car Market
- Regional Analysis - Where New Zealand Buys Cars
- Where Our Cars Come From
- Body Type Trends - The Popularity of SUVs and Crossovers
- Fuel Economy - The Most and Least Efficient Cars
- Colour Trends
- Monthly Registration Trends
- Frequently Asked Questions
Key Findings - What's Important and Useful to Know
The Numbers at a Glance
The Electrification Story
The Chinese Surge
Market Leaders
Regional Insights
The Numbers at a Glance
- Total new vehicle registrations: 165,221
- Passenger cars: 91,524
- Goods vehicles (utes/trucks/vans): 34,239
- Trailers: 26,842
The Electrification Story
- 51.2% of new passenger cars are now electrified (EV, PHEV, or hybrid) - a majority for the first time
- Pure EVs: 6,273 cars (6.9% market share)
- PHEVs: 4,239 cars (4.6% market share)
- Hybrids: 40,589 cars (44.3% market share) – the dominant choice
- Pure petrol is now a minority at 40.1%
The Chinese Surge
- Chinese manufacturers now capture 12.6% of new car sales (1 in 8 cars)
- BYD has overtaken Tesla in passenger car sales (1,748 vs 1,473)
- BYD Shark 6 ute recorded 1,746 sales and is now New Zealand's 5th best-selling ute
- MG leads Chinese manufacturers with 3,863 car sales
Market Leaders
- Best-selling car: Toyota RAV4 with 10,388 sales – one in every nine new cars
- Best-selling ute: Ford Ranger with 8,849 sales
- Best-selling EV: Tesla Model Y with 1,209 sales
- Toyota dominates: 20,930 cars (22.9% of the passenger car market)
Regional Insights
- Auckland accounts for 48.3% of all new car registrations
- Wellington leads EV adoption at 9.1% of local registrations
- Kapiti Coast is the unexpected EV leader at 10.1%
Key Statistics Summary
| Metric | Value | Context |
|---|---|---|
| Total new registrations | 165,221 | All vehicle types |
| Passenger cars | 91,524 | 55.4% of total |
| Goods vehicles | 34,239 | Utes, trucks, vans |
| Electrified car share | 51.2% | Majority for first time |
| Pure EV share | 6.9% | 6,273 cars |
| Hybrid share | 44.3% | 40,589 cars |
| Chinese brand share | 12.6% | 11,575 cars |
| Top brand (Toyota) | 20,930 | 22.9% market share |
| Top model (RAV4) | 10,388 | 11.3% of all cars |
| SUV/wagon share | 84.9% | Sedans nearly extinct |
| Auckland share | 48.3% | 44,174 cars |
Data Source & Methodology
Key methodology notes:
- All data is sourced from the NZ Transport Agency Waka Kotahi Vehicle Fleet Open Data which contains all vehicles with a 2025 vehicle year currently registered on the Motor Vehicle Register.
Key methodology notes:
- Vehicle year is the year of first registration in New Zealand or internationally (from January 2007)
- 'Passenger cars' includes vehicles classified as PASSENGER CAR/VAN in the VEHICLE_TYPE field
- 'Utes' are extracted from GOODS VAN/TRUCK/UTILITY with UTILITY body type
- SUVs and crossovers are classified as 'Station Wagon' in NZTA data
- Regional data uses the Territorial Local Authority (TLA) based on the registered owner's address
- Fuel consumption data is entered manually by certifiers and may have some data quality variations
- Data is as of 30 November 2025
- For the raw data and full methodology, visit NZTA Open Data Portal
Top-Selling Cars in New Zealand 2025
The Toyota RAV4 dominates the New Zealand market like no other vehicle. With 10,388 sales, it accounts for over one in every nine new cars sold – more than double its nearest competitor. The RAV4's success is built on its hybrid powertrain, which now accounts for virtually all RAV4 sales.
Our View: The top 10 reveals a clear pattern – SUVs and crossovers dominate completely. The traditional sedan has all but disappeared from the bestseller list. Only the Toyota Corolla (which includes the hatchback and wagon variants) comes close to a traditional car shape, and even then, it sells primarily as a hybrid.
Top 15 Best-Selling Cars:
Our View: The top 10 reveals a clear pattern – SUVs and crossovers dominate completely. The traditional sedan has all but disappeared from the bestseller list. Only the Toyota Corolla (which includes the hatchback and wagon variants) comes close to a traditional car shape, and even then, it sells primarily as a hybrid.
Top 15 Best-Selling Cars:
| # | Make | Model | Fuel Type | Sales | Share |
|---|---|---|---|---|---|
| 1 | Toyota | RAV4 | Petrol Hybrid | 10,388 | 11.3% |
| 2 | Mitsubishi | ASX | Petrol | 4,628 | 5.1% |
| 3 | Mitsubishi | Outlander | Petrol/PHEV | 4,071 | 4.4% |
| 4 | Toyota | Corolla | Petrol Hybrid | 3,340 | 3.6% |
| 5 | Kia | Seltos | Petrol | 3,156 | 3.4% |
| 6 | Ford | Everest | Diesel | 3,107 | 3.4% |
| 7 | Toyota | Land Cruiser | Diesel Hybrid | 2,090 | 2.3% |
| 8 | Toyota | Yaris Cross | Petrol Hybrid | 1,894 | 2.1% |
| 9 | MG | ZS | Petrol/EV | 1,861 | 2.0% |
| 10 | Suzuki | Swift | Petrol Hybrid | 1,709 | 1.9% |
| 11 | Hyundai | Tucson | Petrol Hybrid | 1,625 | 1.8% |
| 12 | GWM | Haval H6 | Petrol Hybrid | 1,616 | 1.8% |
| 13 | Mazda | CX-5 | Petrol | 1,507 | 1.6% |
| 14 | Kia | Sportage | Petrol Hybrid | 1,333 | 1.5% |
| 15 | Tesla | Model Y | Electric | 1,209 | 1.3% |
Note: Share percentages are of total passenger car market (91,524 vehicles).
Top-Selling Utes in New Zealand 2025
The Ford Ranger maintains its position as New Zealand's favourite ute, but the story of 2025 is the electrification of the ute market. Nearly a quarter (24.7%) of all new utes sold now have some form of electrification – primarily the Toyota Hilux with its diesel hybrid powertrain and the BYD Shark 6 plug-in hybrid.
Our View: The BYD Shark 6's arrival has significantly disrupted the ute market. With 1,746 sales, it has immediately become the fifth best-selling ute – outselling established players like the Isuzu D-Max, GWM Cannon, and Volkswagen Amarok combined. For tradies and fleet buyers, the economics of a PHEV ute are increasingly compelling.
Top 10 Best-Selling Utes:
Our View: The BYD Shark 6's arrival has significantly disrupted the ute market. With 1,746 sales, it has immediately become the fifth best-selling ute – outselling established players like the Isuzu D-Max, GWM Cannon, and Volkswagen Amarok combined. For tradies and fleet buyers, the economics of a PHEV ute are increasingly compelling.
Top 10 Best-Selling Utes:
| # | Make | Model | Fuel Type | Sales | Origin |
|---|---|---|---|---|---|
| 1 | Ford | Ranger | Diesel | 8,849 | Thailand |
| 2 | Toyota | Hilux | Diesel Hybrid | 6,346 | Thailand |
| 3 | Mitsubishi | Triton | Diesel | 2,988 | Thailand |
| 4 | Nissan | Navara | Diesel | 2,177 | Thailand |
| 5 | BYD | Shark 6 | Plug-in Hybrid | 1,746 | China |
| 6 | Isuzu | D-Max | Diesel | 858 | Thailand |
| 7 | GWM | Cannon | Diesel | 480 | China |
| 8 | LDV | T60 | Diesel | 338 | China |
| 9 | Kia | Tasman | Diesel | 325 | South Korea |
| 10 | Volkswagen | Amarok | Diesel | 233 | South Africa |
Understanding the Electrification of New Zealand's Car Market
2025 marks a turning point - for the first time, more than half of all new passenger cars sold in New Zealand have some form of electric powertrain. The 51.2% electrified share is dominated by conventional hybrids (44.3%), with pure EVs at 6.9% and plug-in hybrids at 4.6%.
Know This: Toyota's hybrid strategy has paid off. The RAV4 Hybrid, Corolla Hybrid, and Yaris Cross Hybrid together account for over 16,000 sales. Meanwhile, pure petrol vehicles have dropped to 40.1% of sales – a minority for the first time.
Know This: Toyota's hybrid strategy has paid off. The RAV4 Hybrid, Corolla Hybrid, and Yaris Cross Hybrid together account for over 16,000 sales. Meanwhile, pure petrol vehicles have dropped to 40.1% of sales – a minority for the first time.
Fuel Type Market Share
| Fuel Type | Sales | Share | Trend |
|---|---|---|---|
| Petrol (pure) | 36,696 | 40.1% | Declining |
| Petrol Hybrid | 33,829 | 36.9% | Dominant growth |
| Diesel | 7,785 | 8.5% | Declining |
| Electric (BEV) | 6,273 | 6.9% | Steady |
| Plug-in Hybrid (PHEV) | 4,239 | 4.6% | Growing |
| Diesel Hybrid | 1,588 | 1.7% | Land Cruiser effect |
| TOTAL ELECTRIFIED | 46,862 | 51.2% | Majority achieved |
Top 10 Best-Selling Electric Vehicles
Our View: Tesla's dominance in the pure EV market has weakened. The Model Y and Model 3 combined (1,473 sales) are now outsold by BYD's passenger car lineup (1,748 including Atto 3, Sealion 7, Dolphin, and Seal). Chinese EVs are winning on price and features.
| # | Make | Model | Sales | EV Share |
|---|---|---|---|---|
| 1 | Tesla | Model Y | 1,209 | 19.3% |
| 2 | BYD | Atto 3 | 526 | 8.4% |
| 3 | Polestar | Polestar 2 | 345 | 5.5% |
| 4 | BYD | Sealion 7 | 298 | 4.8% |
| 5 | Tesla | Model 3 | 264 | 4.2% |
| 6 | Kia | EV3 | 246 | 3.9% |
| 7 | Kia | EV5 | 240 | 3.8% |
| 8 | BYD | Dolphin | 214 | 3.4% |
| 9 | BMW | iX / i4 / i5 | 189 | 3.0% |
| 10 | Toyota | bZ4X | 159 | 2.5% |
The Rise of Chinese Manufacturers
Chinese automotive manufacturers have captured 12.6% of the New Zealand new-car market – approximately 1 in 8 cars sold. This represents one of the most significant shifts in the NZ automotive landscape in decades.
The success is built on three pillars: competitive pricing, advanced technology (particularly in EVs and hybrids), and rapidly improving quality. MG (owned by SAIC) leads the charge with 3,863 sales, followed by GWM (Great Wall Motors) at 2,937, and BYD at 1,748 passenger cars plus 1,746 Shark 6 utes.
The success is built on three pillars: competitive pricing, advanced technology (particularly in EVs and hybrids), and rapidly improving quality. MG (owned by SAIC) leads the charge with 3,863 sales, followed by GWM (Great Wall Motors) at 2,937, and BYD at 1,748 passenger cars plus 1,746 Shark 6 utes.
Chinese Manufacturers Sales
Note: BYD Shark 6 ute sales (1,746) are classified as goods vehicles, not included in the passenger car figure above and combined BYD vehicle sales total 3,494.
Our View: Chinese manufacturers are no longer 'budget alternatives' – they're mainstream competitors offering features and technology that match or exceed those of traditional manufacturers at lower price points. The Chery group (Chery, Jaecoo, Omoda) has quietly become a major player with 2,547 combined sales.
Our View: Chinese manufacturers are no longer 'budget alternatives' – they're mainstream competitors offering features and technology that match or exceed those of traditional manufacturers at lower price points. The Chery group (Chery, Jaecoo, Omoda) has quietly become a major player with 2,547 combined sales.
| Brand | Parent Company | Car Sales | Key Models |
|---|---|---|---|
| MG | SAIC Motor | 3,863 | ZS, MG3, HS |
| GWM | Great Wall Motors | 2,937 | Haval H6, Jolion |
| BYD | BYD Company | 1,748 | Atto 3, Sealion, Seal |
| Jaecoo | Chery | 892 | J7 |
| Chery | Chery | 891 | Tiggo 7, Tiggo 8 |
| Omoda | Chery | 764 | E5 |
| Leapmotor | Leapmotor | 284 | C10 |
| Geely | Geely Auto | 162 | EX5 |
| Zeekr | Geely Auto | 31 | Premium EV |
| TOTAL | -- | 11,575 | 12.6% market share |
Manufacturer Analysis - Who's Winning
Japan remains the dominant force in New Zealand's car market, with Japanese manufacturers accounting for 52.3% of all passenger car sales. However, this dominance is increasingly concentrated in Toyota and Mitsubishi – other Japanese manufacturers have lost significant ground.
Japanese Manufacturer Performance
| Brand | Car Sales | Market Share | Top Model |
|---|---|---|---|
| Toyota | 20,930 | 22.9% | RAV4 (10,388) |
| Mitsubishi | 10,107 | 11.0% | ASX (4,628) |
| Suzuki | 4,593 | 5.0% | Swift (1,709) |
| Mazda | 4,541 | 5.0% | CX-5 (1,507) |
| Honda | 3,369 | 3.7% | Jazz (845) |
| Nissan | 2,162 | 2.4% | X-Trail (1,213) |
| Subaru | 2,132 | 2.3% | Outback (1,041) |
| Total Japanese | 47,834 | 52.3% | -- |
Korean Manufacturer Performance
| Brand | Car Sales | Market Share | Top Model |
|---|---|---|---|
| Kia | 8,366 | 9.1% | Seltos (3,156) |
| Hyundai | 3,718 | 4.1% | Tucson (1,625) |
| Total Korean | 12,084 | 13.2% | -- |
Our View: Kia has dramatically outpaced its corporate sibling, Hyundai, with sales more than double Hyundai's. The Seltos compact SUV has been particularly successful. Together, Korean manufacturers (13.2%) now challenge Chinese manufacturers (12.6%) for third place behind Japan (52.3%) and Europe (~10%).
Understanding the Luxury Car Market
Luxury manufacturers account for 9.2% of new car sales (8,439 vehicles). BMW leads the segment with 1,691 sales, followed by Lexus (1,351), Mercedes-Benz (1,345), and Audi (1,245).
Notably, Polestar – the Swedish EV manufacturer owned by Volvo/Geely – has established itself as a significant luxury player with 453 sales, outselling Jaguar (181) and approaching Porsche (471). At the ultra-luxury end, Ferrari (37), Lamborghini (38), Bentley (32), and Rolls-Royce (10) maintain their exclusive positions.
Notably, Polestar – the Swedish EV manufacturer owned by Volvo/Geely – has established itself as a significant luxury player with 453 sales, outselling Jaguar (181) and approaching Porsche (471). At the ultra-luxury end, Ferrari (37), Lamborghini (38), Bentley (32), and Rolls-Royce (10) maintain their exclusive positions.
Luxury Manufacturer Sales
| Brand | Sales | Origin | Category |
|---|---|---|---|
| BMW | 1,691 | Germany | Premium |
| Lexus | 1,351 | Japan | Premium |
| Mercedes-Benz | 1,345 | Germany | Premium |
| Audi | 1,245 | Germany | Premium |
| Land Rover | 1,045 | UK | Premium SUV |
| Volvo | 496 | Sweden | Premium |
| Porsche | 471 | Germany | Sports/Luxury |
| Polestar | 453 | Sweden | Premium EV |
| Total Luxury | 8,439 | -- | 9.2% share |
Regional Analysis - Where New Zealand Buys Cars
Auckland dominates new-car registrations, accounting for 48.3% of all passenger-car sales – nearly half the national market. The top five regions (Auckland, Christchurch, Hamilton, Wellington, and Tauranga) account for approximately 68% of all new car purchases.
Know This: Wellington leads EV adoption among major centres at 9.1%, but the surprise leader is Kapiti Coast District at 10.1% – likely reflecting an older, environmentally-conscious demographic with access to home charging.
Know This: Wellington leads EV adoption among major centres at 9.1%, but the surprise leader is Kapiti Coast District at 10.1% – likely reflecting an older, environmentally-conscious demographic with access to home charging.
| Region | Car Sales | Share | EV Adoption |
|---|---|---|---|
| Auckland | 44,174 | 48.3% | 8.1% |
| Christchurch City | 7,812 | 8.5% | 6.2% |
| Hamilton City | 3,706 | 4.0% | 7.6% |
| Wellington City | 3,667 | 4.0% | 9.1% |
| Tauranga City | 2,811 | 3.1% | 5.2% |
| Palmerston North City | 1,703 | 1.9% | 7.3% |
| Dunedin City | 1,593 | 1.7% | 5.5% |
| Lower Hutt City | 1,340 | 1.5% | 8.2% |
| Whangarei District | 1,255 | 1.4% | 7.3% |
| Napier City | 1,145 | 1.3% | -- |
Where Our Cars Come From
Japan remains the primary source of New Zealand's new vehicles at 29.4%, but Thailand (17.7%) and China (13.3%) have become significant manufacturing hubs. Thailand's dominance in utes (most Hilux, Ranger, Triton, and Navara models are Thai-built) explains its high share.
Our View: China's share (13.3%) includes all Tesla Model Y vehicles (built in Shanghai), plus MG, BYD, GWM, and other Chinese manufacturers. Including Tesla, China-manufactured vehicles represent the fastest-growing segment of NZ's vehicle imports.
Our View: China's share (13.3%) includes all Tesla Model Y vehicles (built in Shanghai), plus MG, BYD, GWM, and other Chinese manufacturers. Including Tesla, China-manufactured vehicles represent the fastest-growing segment of NZ's vehicle imports.
| Country | Vehicles | Share | Key Vehicles |
|---|---|---|---|
| Japan | 48,644 | 29.4% | Toyota, Honda, Mazda |
| Thailand | 29,187 | 17.7% | Hilux, Ranger, Triton |
| New Zealand | 23,237 | 14.1% | Trailers, specialty |
| China | 21,938 | 13.3% | MG, BYD, GWM, Tesla |
| South Korea | 12,892 | 7.8% | Kia, Hyundai |
| Germany | 6,277 | 3.8% | BMW, Mercedes, VW |
| United States | 3,661 | 2.2% | Jeep, RAM, Ford |
| United Kingdom | 3,280 | 2.0% | Land Rover, Mini |
| India | 2,931 | 1.8% | Suzuki Jimny, Fronx |
Body Type Trends - The Growing Popularity of SUVs and Crossovers
SUVs and crossovers (classified as 'station wagon' in NZTA data) now account for 84.9% of all new passenger car sales. Traditional sedans have collapsed to just 1.2% of the market – effectively extinct as a mainstream choice.
| Body Type | Sales | Share | Examples |
|---|---|---|---|
| Station Wagon (SUV/Crossover) | 77,735 | 84.9% | RAV4, ASX |
| Hatchback | 11,415 | 12.5% | Swift, MG3 |
| Saloon (Sedan) | 1,135 | 1.2% | Camry, Accord |
| Sports Car | 693 | 0.8% | GR86, Mustang |
| Convertible | 185 | 0.2% | MX-5, 911 |
Fuel Economy - The Most and Least Efficient Cars
Fuel consumption data is available for 93% of new cars. The average combined fuel consumption is 6.1 L/100km, with a median of 6.2 L/100km. PHEVs and hybrids dominate the efficiency rankings, while performance SUVs and sports cars are the thirstiest.
Most Fuel-Efficient Models (minimum 100 sales, excluding pure EVs)
| Make | Model | L/100km | Fuel Type |
|---|---|---|---|
| Toyota | Yaris | 3.0 | Petrol Hybrid |
| Lexus | NX | 3.4 | PHEV |
| Toyota | Yaris Cross | 3.6 | Petrol Hybrid |
| Kia | Niro | 4.0 | Hybrid/PHEV |
| Toyota | C-HR | 4.0 | Petrol Hybrid |
| Toyota | Corolla | 4.1 | Petrol Hybrid |
| MG | HS | 4.1 | PHEV |
| Lexus | LBX | 4.2 | Petrol Hybrid |
Highest Fuel Consumption Models
| Make | Model | L/100km | Category |
|---|---|---|---|
| Mercedes-Benz | G-Class | 14.6 | Luxury SUV |
| Ford | Mustang | 13.5 | Sports Car |
| Audi | RS6 | 12.2 | Performance |
| Porsche | 911 | 11.8 | Sports Car |
| Porsche | Macan | 10.0 | Performance SUV |
| Jeep | Wrangler | 9.4 | Off-road SUV |
| Land Rover | Defender | 9.3 | Off-road SUV |
Colour Trends
White dominates new vehicle colours at 30%, followed by grey (19%) and silver (18%). Together, these neutral tones account for two-thirds of all new vehicles. Bold colours remain a minority choice.
Vehicle Colour Distribution
| Colour | Vehicles | Share |
|---|---|---|
| White | 49,492 | 30.0% |
| Grey | 31,751 | 19.2% |
| Silver | 29,169 | 17.7% |
| Black | 18,921 | 11.5% |
| Blue | 13,999 | 8.5% |
| Red | 9,160 | 5.5% |
| Green | 5,397 | 3.3% |
| Orange | 2,621 | 1.6% |
Monthly Registration Trends
New car registrations follow a seasonal pattern, with stronger sales in the second half of the year. September, October, and November are consistently the strongest months, likely driven by new model releases and end-of-financial-year fleet purchasing.
2025 Monthly Registrations (Passenger Cars)
| Month | Registrations | % of Year |
|---|---|---|
| January | 8,028 | 8.8% |
| February | 6,982 | 7.6% |
| March | 8,398 | 9.2% |
| April | 6,073 | 6.6% |
| May | 6,797 | 7.4% |
| June | 8,221 | 9.0% |
| July | 7,614 | 8.3% |
| August | 8,084 | 8.8% |
| September | 10,359 | 11.3% |
| October | 10,713 | 11.7% |
| November | 10,255 | 11.2% |
| TOTAL (Jan-Nov) | 91,524 | 100% |
Frequently Asked Questions
Why does the Toyota RAV4 keep dominating New Zealand's best-seller list?
The RAV4 consistently tops the charts because it (arguably) matches what most New Zealanders want:
Our view: It delivers fuel savings without forcing buyers into full-EV compromises or the charging infrastructure worries that come with them.
- A reliable mid-size SUV with excellent fuel efficiency from its proven hybrid system
- Strong resale value
- AWD options for our roads, and
- Toyota's dealer network and parts availability.
Our view: It delivers fuel savings without forcing buyers into full-EV compromises or the charging infrastructure worries that come with them.
Are hybrids the smartest choice for most New Zealand buyers right now?
It depends on the driver - hybrids now make up the largest share of new-car sales because they slash fuel costs (compared to pure petrol equivalents), require no plugging in, work on long rural drives, and don't have EV range limits.
Is the Ford Ranger still the safe ute choice, or are newcomers like the BYD Shark changing things?
The Ranger is popular with tradies and rural buyers thanks to its proven towing capability, off-road performance, vast model range, and nationwide service support. However, newcomers to the plug-in hybrid segment like the BYD Shark are disrupting it with dramatically lower running costs for anyone who can charge overnight, plus generous specs at competitive prices.
Why aren't pure electric vehicles taking over faster in New Zealand?
EV growth is steady but slower than many expected because public charging remains patchy outside main centres, upfront prices are still higher than those of equivalent hybrids, and many drivers regularly cover long distances (a common situation across New Zealand).
Hybrids are currently capturing much of the "efficiency" demand without the infrastructure hurdles.
Hybrids are currently capturing much of the "efficiency" demand without the infrastructure hurdles.
Why have traditional sedans almost disappeared from New Zealand's top-seller lists?
There are a number of reasons. SUVs and crossovers offer a higher driving position, better visibility, extra ground clearance for gravel roads and speed bumps, perceived safety, and more versatile cargo space. Sedans now represent a tiny slice of the market – if you want one, the options are limited, and resale may be softer.
Is now a good time to buy a new car in New Zealand?
There are many factors:
Our view: If you've found a model that fits your needs and budget – especially a hybrid or PHEV for running-cost savings – it's rarely a bad time.
- The market is highly competitive right now as there is plenty of stock, aggressive pricing from Chinese brands,
- There are strong hybrid efficiency gains
- We are seeing regular dealer promotions.
Our view: If you've found a model that fits your needs and budget – especially a hybrid or PHEV for running-cost savings – it's rarely a bad time.
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